Why Did Google Switch to GA4?
Do you have questions on why Google made the switch to GA4? Click here to learn more about Google Analytics updates and changes.
XVIN Chevrolet Silverado Case Study
A southwestern United States Chevy dealer sold more Silverado trucks using the XVIN program. See how they did it!
Manheim Used Vehicle Value Index Reports Decline in June 2023
Don’t get caught with up-side down aged units. Now is the time to get your used inventory in front of more in-market auto shoppers! The Manheim Used Vehicle Value Index (MUVVI), which measures wholesale used-vehicle prices, saw a significant decline in June. Prices decreased by 4.2% compared to May, marking one of the largest drops in MUVVI …
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CarMax First Quarter Fiscal Results Summary
CarMax Inc. the number one seller of preowned vehicles in the US. The company has reported its financial results for the first quarter of fiscal year 2024, which ended on May 31, 2023. Here are the key highlights: 1. Net revenues for the quarter were $7.7 billion, representing a 17.4% decline compared to the same …
XVIN Case Study
THE OBJECTIVE The dealer wants to sell more vehicles and they believe increasing the right kind of traffic to their website will help achieve this objective. THE OBSTACLE Acquiring the “right” traffic – local, in-market shoppers that are still actively shopping and have indicated specific interest in dealer’s in-stock inventory. THE GOALS •The Dealer indicated …
What’s the Marketing Platform Hotter Than Paid Search?
A Proven Marketing Platform For over two years, savvy and forward-thinking dealers have relied on the XVIN Inventory Marketing program to deliver serious, highly engaged auto shoppers to their dealership website. A XVIN Marketing strategy creates an integrated and cohesive approach to inventory advertising. We seamlessly promote your inventory to auto shoppers across multiple channels, …
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